Do Your Country Proud

March 9, 2012

The Brief: The Olympics is coming, use the spotlight to create extra awareness/exposure for correct Gum Litter disposal.
The Solution: Gum disposing Urban Olympians.

 

Advertising Executions

 

Bus Side

 

6 Sheet

 

Environment Minister Lord Taylor supporting the initiative

 

Wrigley’s Sian O’Keefe, KBT’s Phil Barton & Environment Minister Lord Taylor 

 

Tags: Chewing Gum, Social Responsibility